--- title: "Fledgling Smartphone Market Sees Decline in Innovation - Blogs on IT Support and Cybersecurity for Small Business" description: "The smartphone market has dropped to levels not seen since 2014 and a lot of it can point to a lack of true innovation." url: "https://colemantechnologies.com/blog/fledgling-smartphone-market-sees-decline-in-innovation" date: "2026-06-07T05:55:27+00:00" language: "en-GB" --- ## Blogs on IT Support and Cybersecurity for Small Business Insights on cybersecurity, AI, and IT strategy to help business leaders reduce risk, improve performance, and make better technology decisions. [ Categories ](https://colemantechnologies.com/blog/categories "Categories") [ Tags ](https://colemantechnologies.com/blog/tags "Tags") [ Categories: All Categories ](https://colemantechnologies.com/javascript:void(0); "Categories") Search...Suggested keywords [ x ](https://colemantechnologies.com/javascript:void(0);) # Fledgling Smartphone Market Sees Decline in Innovation [Coleman Technologies Blog](https://colemantechnologies.com/blog/categories/blog) [Business](https://colemantechnologies.com/blog/categories/business) [Coleman Technologies Admin](https://colemantechnologies.com/blog/blogger/darren-coleman) Monday, 13 March 2023 [ ![Fledgling Smartphone Market Sees Decline in Innovation](//colemantechnologies.com/images/easyblog_shared/March_2023/03-13-23/b2ap3_large_smartphoneInnovation_388244122_400.jpg) ](//colemantechnologies.com/images/easyblog_shared/March_2023/03-13-23/smartphoneInnovation_388244122_400.jpg "Fledgling Smartphone Market Sees Decline in Innovation") Smartphones are everywhere. Nearly everyone has one either in their pocket or in their hand and that fact would make you think that the underlying smartphone market is one that is remarkably strong. This really isn’t the case. Today, we’ll take a brief look at the smartphone market and how a lack of true innovation is one of the reasons the industry has seen large decreases in sales. ## The Smartphone Market is Shrinking It wasn’t too long ago that the smartphone market was filled with companies looking to gain a significant market share in the industry. Since then some of the largest companies in the world have ceased their smartphone divisions. LG, Microsoft, and Amazon have stopped making smartphones altogether, while once industry leaders like Motorola have been bought and sold numerous times. 2022, in particular, was not kind to smartphone manufacturers. In fact, the whole market saw an incredible twelve percent decline. You may be thinking, “How can that be, with so many people using smartphones?” The answer comes from the fact that lots of people aren’t buying new phones every 18 months or two years like they have been for the past decade. Much of this has to do with a lack of innovation. ## “Innovation” Smartphone manufacturers dispute that they aren’t at the forefront of innovation. Today’s budget smartphones are as good as flagships were only five short years ago. The problem is that flagships aren’t moving the needle each year with new features and form factors. Consider for a minute that for years the chipsets, the displays, the user interfaces and cameras on new flagship smartphones were greatly improved in some manner each year. For the past few years, however, there are slight improvements, but a major rise in costs. Even real innovations, such as the foldable smartphone market, haven't taken off because of the cost of the devices vs. the practical need for them. The point is that when innovation slows, people aren’t going to jump at the chance to buy a new phone for twice as much money than they paid for a device that works well enough and has relatively the same general makeup. This is why only a handful of companies are actually turning a profit in the smartphone space. In their marketing material they speak about innovation, without proving to customers that they are pushing the space forward. While the smartphone market is struggling to capture the imagination of its users, it’s still an extremely important part of today’s society and therefore will be invested in. So, while you may not see marked enhancements in display clarity, device speed, or security features, there are still benefits from getting a new phone every couple of years or so. If you are looking to use mobile to your business’ advantage, you’ll need help managing all the new endpoints on your network. Our technicians can help you develop a mobile policy, a Bring Your Own Device (BYOD) policy, and help your organization make mobile productivity a feature of your business. Give us a call today at PHONENUMBER to learn more. [ ](https://colemantechnologies.com/javascript:void(0);) [ ](https://colemantechnologies.com/javascript:void(0);) [ ](https://colemantechnologies.com/javascript:void(0);) Tags: [Smartphones](https://colemantechnologies.com/blog/tags/smartphones) [Innovation](https://colemantechnologies.com/blog/tags/innovation) [Mobile Devices](https://colemantechnologies.com/blog/tags/mobile-devices) [×](https://colemantechnologies.com/javascript:void(0);) Stay Informed When you subscribe to the blog, we will send you an e-mail when there are new updates on the site so you wouldn't miss them. Your Name E-mail Address [ Think Before You Click - Don’t Simply Trust Emails ](https://colemantechnologies.com/blog/think-before-you-click-don-t-simply-trust-emails) [ There are Immense Benefits Inside the Modern Produ... ](https://colemantechnologies.com/blog/there-are-immense-benefits-inside-the-modern-productivity-suite) About the author [ ![Coleman Technologies Admin](https://colemantechnologies.com/media/com_easyblog/images/avatars/author.png) ](https://colemantechnologies.com/blog/blogger/darren-coleman) [Coleman Technologies Admin](https://colemantechnologies.com/blog/blogger/darren-coleman) [ ](https://colemantechnologies.com/blog/blogger/darren-coleman) Author's recent posts [More posts from author](https://colemantechnologies.com/blog/blogger/darren-coleman) [ Tuesday, 05 May 2026 Darren Coleman Featured in Boss Today on AI Literacy and Human Judgment ](https://colemantechnologies.com/blog/darren-coleman-bosstoday-ai-literacy) [ Monday, 06 April 2026 How Cloud IT Services Are Transforming Business Continuity ](https://colemantechnologies.com/blog/how-cloud-it-services-are-transforming-business-continuity) [ Monday, 06 April 2026 Darren Coleman Featured in USAWire on Why Businesses Need an AI Strategy ](https://colemantechnologies.com/news-a-events/darren-coleman-usawire-ai-strategy) ## Schema ```json { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://colemantechnologies.com" }, { "@type": "ListItem", "position": 2, "name": "Blog", "item": "https://colemantechnologies.com/blog" }, { "@type": "ListItem", "position": 3, "name": "Coleman Technologies Admin", "item": "https://colemantechnologies.com/blog/blogger/darren-coleman" }, { "@type": "ListItem", "position": 4, "name": "Fledgling Smartphone Market Sees Decline in Innovation", "item": "https://colemantechnologies.com/blog/fledgling-smartphone-market-sees-decline-in-innovation" } ] } ```